Creating Image Through Influence

Creating Image Through Influence

Whether you like it or not, you communicate to the world through your image, therefore don’t under-estimate the power of investing in how you want to be perceived. Attendees to this special event, which marked the 50th anniversary of Mattel’s Barbie, took away five key insights to creating a powerful and memorable image inspired by keynote speaker, Natasha Di Ciano, Managing Director of EGAMI. Natasha also touched on real life examples noting icons in history, politics, the arts and fashion where we observe that style and influence are not mutually exclusive. As is often said, “It’s Barbie’s world. We just play in it.”

The Event

“It’s Barbie’s World – We Just Play In It”

EGAMI are delivering a fun and inspiring presentation on the power and influence of a style icon and brand – Mattel’s Barbie on her 50th anniversary. Did you know her anniversary has been celebrated all over the world as a high brow event including the latest fashion runway influences? The Perth Mint has also created a new coin to commemorate this very special occasion.

You can learn, meet and mingle with other professional women in the fabulous contemporary setting of the Art Gallery of Western Australia. This soiree will be held on Wednesday 23 September where you can take in one of the world’s largest vintage Barbie collections as we celebrate this 50th Anniversary in style!

We will be sharing five tips to learn from Barbie when defining your own image and style to create the impact you want. We observe the deeper meaning behind perception observed through Barbie’s own power and influence. It’s a valuable topic given how many women worry about “the 3-second summation” most of us give each other when meeting for the first time.