MEDIA RELEASE: Ladies – Step Up In Style!

Ladies – Step Up In Style!

February 1, 2010

Another New Year’s resolution? Toss out the old image and bring in the new! You only have a few seconds to project a positive image so make the most of it.

The start of the New Year sees many women resolve to improve their image and achieve new aspirations personally or in their career and a unique event to be held in Perth this month aims to help them do just that.

Style and Confidence 2010, to be held aboard the luxury launch Moonlight Express on Sunday February 21, will see some of Perth’s leading advisors in branding, style and recruitment share tips and tools for professional presentation in an interactive workshop setting.

Presented by EGAMI and co‐presented by West Australian Sub‐Editor Lee‐Anne Petchell from the West Australian this event aims to re‐define how women are perceived in the workplace and empower attendees to define their own brand.

Executive style consultant and renowned recruitment specialist Natasha Di Ciano of EGAMI believes image is the forgotten art of success and how women present themselves in the competitive professional environment can have a profound impact on their career and self progression.

At the heart of Ms Di Ciano’s philosophy on professional imaging are confidence, self steem and leaving a lasting impression and it’s these values that she espouses through her executive image coaching.

Style and Confidence 2010 is Ms Di Ciano’s opportunity to make her personal and career coaching strategies accessible to a larger group of women in a fun and informal setting. “In setting their goals for the New Year it’s time for professional women to assess the image they portrayed in 2009 and ask themselves if that image is aligned with where they want to be in 2010,”

Ms Di Ciano says. “Imagine the possibilities if you could understand how to control and influence the perception others have of you. Style and Confidence is about complimenting your natural abilities and personality with the essential elements of a holistic professional image to take you where you want to go”.

Ms Di Ciano is excited to launch this event with career development, master hair stylist and achievement coach Rachel Walker and personal make‐up stylist Andjelka Matic, with each presenting an interactive session on the day.

Attendees at the event will learn how to develop a personal brand that will create an impact, project the right image to their peers and express a more powerful and persuasive image.

The informative and inspiring event is a great opportunity to enjoy a cruise on Perth’s waterways while networking and sharing the experience with like‐minded professional women in a relaxed and luxurious environment.

Tickets are $279 and include all hospitality as well as workshop materials. Tickets can be purchased online through www.egami.com.au or for further information email info@egami.com.au or call 1300 202 209.

Speaker Profiles:

Natasha Di Ciano, Managing Director EGAMI

Natasha Di Ciano, Managing Director of EGAMI is an internationally accredited image and style specialist inspiring businesses and individuals with the power to influence and be memorable, creating the impact they want. Her extensive experience includes career positioning and executive recruitment as Partner of leading firm Chandler Macleod, management of her own Events Company and ongoing research and study in the creative and psychology fields of image, colour, fashion and behavioural sciences. Through EGAMI, Natasha shares her experience, passion and talent for image and a unique journey to discovering your own personal style and real confidence.

Rachel Walker, Hair Life Education

Rachel Walker of Hair Life Education specialises in career development coaching, also bringing over 20 years experience in management, staff development and training; and a unique sense of understanding and knowledge, guiding you to high levels of personal achievement, goal setting and self development. Rachel is also a Master Hair Stylist and National Trainer; her passion and motivation for hairdressing evident, having been the recipient of numerous State and National Awards for her inspired creativity, an International Level competition Judge and currently the Sebastian Design Artist for West Australia.

Andjelka Matic

Andjelka Matic is a successful makeup artist at the forefront of her industry; with extensive experience including published commercial, fashion, corporate as well as runway and bridal work. Her passion for makeup sees Andjelka continually researching and uncovering leading edge products, brands and trends and incorporating them into her work. Andjelka’s experience also extends outside the makeup industry. She is a Director of two successful businesses; Nu Skool DJ Academy – an electronic music tuition school and Get Smart Media which specialises in out of home, ambient, media advertising.

Media Enquiries & Interviews: Client direct contact Natasha Di Ciano, Managing Director EGAMI, Ph 1300 202 209, Email natasha.diciano@egami.com.au